ADVERTISING ANALYST

Internationally recognized distillery is seeking a world-class data analyst to build and manage a multi-million dollar ad campaign in 2020.

We are looking for someone to join our dynamic fun crew. The company is a rapidly growing, profitable, start-up with a fully-stocked kitchen with snacks, amazing coffee and tea area, company outings, happy hours and more. Our team is an educated, smart group of PhD's, nerds and booze experts (with degrees from MIT, UC Berkeley, Columbia, Caltech etc.)

We are looking for a skilled social media data analyst to drive consumer online sales for our products. Must have 2+ years in a data analysis role AND must have 2+ years of Facebook Ads experience. 7+ years in marketing analytics is preferred but not required.

This candidate must have a proven track record of success and a demonstrated portfolio of work to back-up claims. Passionate interest and love of work is important. Must also be interesting and fun to work with on a personal level. You will be working directly with the CEO and COO.

We are looking for someone highly competent at A/B testing campaigns in real time. Must use information, data, and resources to proactively identify and solve problems to get the job done. Even better if you can build an AI to crunch the data and extrapolate hidden patterns.

The role will include planning, developing, and implementing comprehensive paid media strategies.

• • Technical knowledge of Pixels, tracking codes, URL strings, and Facebook analytics
• • PhD or Masters preferred but not mandatory
• • Background in mathematics, statistics, or marketing is a plus
• • Experience with creating shopping feeds, setting up Google Merchant Center and Product listing ads in Adwords is a plus
• • Agency experience is preferred
• • Must understand branding, digital advertising, social media, and ecommerce
• • PR is a plus but not necessary
• • Must be able to communicate clearly and effectively with frequent reporting to key stakeholders
• • Excellent organizational skills
• • Strong critical thinking, analytical and project management skills
• • ROI analysis
• • Knowledge of sales funnels, landing pages, lead generation campaigns
• • Self-starter, takes action with very little oversight
• • Goal oriented
• • Remote or telecommute candidates are accepted
• • Creative copywriter + editor
• • Excellent analytical capabilities

We require 1 - 2 passionate team players who have a proven track record in digital marketing mainly A/B testing Facebook ads. This is a rapidly growing start-up with an environment of driven, hard-working, dynamic professionals. Compensation depends on experience, can include stock options, health, dental, vision and other perks such as meals, haircuts etc.

This job is not for individuals who simply know how to run ads on Facebook and Google. This is for experienced, Facebook advertising experts who emphasize data and data analysis.